Digital Marketing & E-Commerce Course in canada
Master the latest digital marketing strategies and e-commerce skills to drive online sales, optimize business growth, and build a successful career in Canada’s dynamic digital marketplace.
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1500 +

Placements

500 +

Satisficed Customer

22 LPA

Highest Salary

1200 +

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Course Sections – Digital Marketing & E-Commerce

Introduction to Digital Marketing & E-Commerce
  • Overview of digital marketing landscape

  • Importance of e-commerce in today’s business

  • Understanding customer journey and online behavior

  • Keyword research and on-page optimization

  • Technical SEO and website audits

  • Link-building strategies and local SEO

  • Social media strategy and management

  • Content creation and marketing techniques

  • Engaging audiences across platforms

  • Google Ads and social media ad campaigns

  • Targeting, bidding, and ad optimization

  • Tracking ROI and conversion metrics

  • Creating effective email campaigns

  • List segmentation and automation tools

  • Measuring engagement and conversions

  • Product listing optimization and sales strategies

  • Conversion rate optimization

  • Google Analytics and performance tracking

  • Building affiliate programs

  • Collaborating with influencers for brand promotion

  • Integrated digital marketing strategies

  • Real-world projects to apply learned skills

  • Portfolio development and presentation

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Frequently Asked Questions

What will I learn in this course?
You will learn SEO, social media marketing, PPC, email marketing, e-commerce strategies, and analytics to grow businesses online.
Is this course suitable for beginners?
Yes, it covers fundamentals as well as advanced strategies, making it suitable for beginners and working professionals alike.
Are practical projects included?
Yes, the course includes hands-on projects, case studies, and real-life campaign exercises.
Which tools and platforms are taught?
The program covers Google Analytics, Google Ads, SEMrush, Shopify, WordPress, Mailchimp, and social media marketing tools.
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